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Collection on motion picture publicity and promotion

 Collection — Multiple Containers
Identifier: MSS 2544

Scope and Contents

Various sized film posters, domestic and foreign, used by theaters to advertise films exhibited. The collection also includes souvenir programs sold by theaters and pressbooks provided by the distributors that contain press releases, newspaper advertising mats, illustrations of available posters, and other promotional materials. Other media such as tie-in study guides for schools, magazine advertisements, three-dimensional objects, and related items are also included in the collection. These materials range from the 1920s through the 1970s, and were produced in the United States, Argentina, Belgium, China, Denmark, England, France, Germany, Italy, Japan, Mexico, Poland.


  • approximately 1920-2005

Language of Materials

Contains publicity materials in the following languages: French, English, Spanish, Danish, German, Japanese, and Italian.

Conditions Governing Access

Condition delicate; permission to use collection must be obtained from the Supervisor of Reference Services.

Conditions Governing Use

It is the responsibility of the researcher to obtain any necessary copyright clearances. Permission to publish material from Motion picture publicity and promotion collection must be obtained from the Supervisor of Reference Services and/or the L. Tom Perry Special Collections Board of Curators.


24 cartons

36 oversize boxes

Custodial History

Items have been donated by individuals or corporations, or have been purchased from vendors by direct sale or at auction.


Arts and Communications.

Register of Motion picture publicity and promotion collection
Garrett Schroath
2011 April 8
Description rules
Describing Archives: A Content Standard
Language of description
Script of description
Language of description note
Finding aid written in English in Latin script.

Repository Details

Part of the L. Tom Perry Special Collections Repository

1130 HBLL
Brigham Young University
Provo Utah 84602 United States